Shipment tracking system and its importance in e-commerce

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The shipping process is an essential pillar of e-commerce, and the importance of the shipping process as a necessary component of e-commerce is reflected in shipping companies, which also makes it an essential factor in the success of online buying and selling operations. As it is the last stage in the customer’s journey from the beginning of purchase until receiving the product.

First: What is the shipment tracking system:

The shipment tracking system is a service that most shipping companies provide to their customers to follow the progress of shipments from the time the shipments leave the stores until they reach the final customer. It is considered a powerful advantage provided by shipping companies, as it provides comfort and security for marketers and customers.

Second: How does the shipment tracking system work:

Stages of the shipment tracking system from dispatch to delivery Many stages make up a shipment tracking system, starting from dispatch and ending with delivery. These stages include the following:

  • Creating a barcode or digital coding: A barcode specific to the package is created and attached to it, which is a unique identifier that contains all the details related to the package.
  • Scan the barcode to get parcel details: The parcel's barcode is scanned by the shipping company, and this data is stored in its tracking system.
  • Storage of scanned data: All information related to the package is stored in the tracking system, such as the time it left the warehouse, and the source and destination of the package.
  • Receiving the package: The package arrives at another branch of the shipping agency at the recipient's location where it is received.
  • Re-scanning the barcode: The parcel’s barcode is scanned and the parcel details are stored in the tracking system again.
  • The package goes out for delivery: The package is scanned again after it is prepared to be sent to its final destination with the recipient, and the scanned information is stored in the tracking system.
  • Package receipt and delivery: The package is delivered to the customer, and the tracking system is updated with the package delivery information.

Third: How can you track your shipments?

Once a request to ship the package is registered with shipping companies, a (Shipment Tracking Number) is sent to the sender, who can use this special number to track his shipment. There are several ways to track shipments:

  • Tracking via text messages
  • The shipping company’s website
  • Tracking via phone applications

Fourth: The impact of the shipment tracking system in your online store.

The shipment tracking system is an important feature provided by shipping companies in any online store. It allows customers to know the status of their orders at any time, which enhances their confidence and satisfaction with the purchasing process.

A shipment tracking system has a positive impact on your online store by:

  • Increased customer confidence: Customers feel more confident when they know their orders are on their way.
  • Improve customer satisfaction: Customers feel good when they can track their orders and know when they will arrive
  • Reduce Complaints: A shipment tracking system can help reduce complaints from customers about shipping delays or delivery to the incorrect address.
  • Improve your email marketing: A shipment tracking system can be used to create customized email marketing campaigns that include information about the status of orders.

In conclusion, it can be said that the shipment tracking system is an important feature of shipping companies in any online store, as it causes an increase in sales. Allowing customers to know the status of their orders at any time, enhances their confidence and satisfaction with the purchasing process.

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