Black Friday offers are among the strongest offers and discounts that take place throughout the year. The history of Black Friday offers dates back to 1961 in the American city of Philadelphia when stores began offering deep discounts on their products in an attempt to get rid of their remaining stock after Thanksgiving. These offers quickly spread to the rest of the United States of America, and then to the whole world. Black Friday is usually the last Friday in November and is the day after Thanksgiving in the United States of America.

First: How to increase your online store’s sales through Black Friday offers:

Black Friday offers are a great opportunity to increase your online store sales and achieve greater profits. This is because a large number of customers and consumers are waiting for these offers; Because Black Friday season is the best-selling season of the year.

So, here are the top 5 essential tips to exploit Black Friday deals in your e-commerce:

So, here are the top 5 essential tips to exploit Black Friday deals in your e-commerce:

Prepare your online store before Black Friday offers: Make sure your store is quality, fast, and mobile-ready. This is because the speed of using your online store improves the user experience and increases the conversion rate.

• Make sure to create a landing page for your product.
• Edit Product Description Provide a clear and accurate description of your products.
• Make sure to place banners that attract visitors' attention to your online store.
• Make sure your products are well placed and coordinated

Checking stock:

One of the most common problems that occurs during Black Friday offers is that some products are ordered and are not confirmed due to their not being available in stock. This is due to ignoring the point of verifying the quantity of stock and its compatibility with what is displayed on your online store. Checking stock and supply helps you:

• Increase your customers' confidence in your store.
• Link products together, and you can add multi-product offers during Black Friday deals.

Verify shipping and delivery:

One of the most important points in preparing for Black Friday offers for your online store is to develop a strong shipping and delivery strategy; This is due to the great pressure on shipping companies due to tempting offers from online stores and companies. He noted that most consumers preferred the phrase “free shipping”; So you can use this free shipping strategy and base its value on the value of the product.

Sales Management:

: Black Friday offers are the busiest period of the year for online retailers because millions of customers search for attractive offers in online stores. In light of this crowding, merchants need to be careful in organizing their sales operations to ensure that customer requests are met on time and in the required manner and that no work pressure occurs that negatively affects your online store.

Create strong and diverse advertising campaigns:

to take advantage of the Black Friday offer period and achieve the highest percentage of sales during it. Display your discounts and offers through strong marketing campaigns on the social media platforms where your customers are present through

• Special powerful content that explains and demonstrates these offers.
• Strong targeting through sponsored ads.
• Attractive designs for your products and online store.
• Use email in marketing.

After this article, it can be said that exploiting Black Friday offers to the benefit of your online store is a great opportunity to increase your sales, enhance your business activity, and achieve a high percentage of sales. By following the tips mentioned in this article, you can ensure the success of your Black Friday offers and achieve your business goals.